Visitors will be invited to choose from a range of sculptural fashion designs created by Bovan, and be photographed wearing them. Visitors will not be allowed to take their own photo, as the project will be documented with a collection of images that will only be used in a printed publication and never shared online. At a time where the average concentration of an artwork or image is three seconds, participants will be encouraged to engage with his wearable artworks for a minimum of 10 minutes, in an attempt to construct a new self-image that will be captured in a unique way, blurring sculpture, fashion and photography.
Matty Bovan is a York-born designer who graduated from Central Saint Martins in 2015 with an MA specialising in Fashion Knitwear. His 12-look graduate collection earned him the L’Oréal Professionel Creative Award, closely followed by the LVMH Graduate Prize 2015, going on to work with Marc Jacobs and Miu Miu.
Bovan has established an internationally-respected fashion practice and had a catwalk show at London Fashion Week 2020. Based in Yorkshire, Bovan has acknowledged YSP as being a formative influence and undertook a research residency in the National Arts Education Archive in 2019.